Chief Design Officers at Work
Insights and Strategies from CDOs on the Frontlines of Innovation
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27 229 Ft
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Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
Not in stock at Prospero.
Why don't you give exact delivery time?
Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Edition number First Edition
- Publisher Apress
- Date of Publication 15 March 2025
- Number of Volumes 1 pieces, Book
- ISBN 9798868811364
- Binding Paperback
- No. of pages264 pages
- Size 235x155 mm
- Language English
- Illustrations 2 Illustrations, black & white 695
Categories
Short description:
Meet the creative minds shaping our world in Chief Design Officers At Work, the captivating new addition to the acclaimed At Work series from Apress. Explore the realm of design management, unveiling unique perspectives, strategies, and innovative approaches to building businesses with design in mind.
Through a collection of insightful interviews, gain an illuminating glimpse into the daily lives, challenges, and triumphs of prominent design executives from various industries, spanning zero-to-one products to established brands.
Each of these design experts have played a pivotal role in shaping design-driven approaches, leading to groundbreaking industry evolutions and market disruption. The remarkable stories and insights from these visionaries reveal how design-led thinking can be a powerful catalyst for driving bottom line success. From building user-centric products to creating cohesive brand experiences, these design leaders demonstrate the transformative impact design can have on business outcomes.
Readers who are design practitioners, launching their own startup, revitalizing an existing product, or established executives will find invaluable lessons and inspiration within these pages.
What You Will Learn
How design leaders navigate complex business landscapes to craft compelling user experiences and brand strategies
Valuable insights and practical advice that can elevate their own practice
How to make a lasting impact in your industry as a designer
MoreLong description:
Meet the creative minds shaping our world in Chief Design Officers At Work, the captivating new addition to the acclaimed At Work series from Apress. Explore the realm of design management, unveiling unique perspectives, strategies, and innovative approaches to building businesses with design in mind.
Through a collection of insightful interviews, gain an illuminating glimpse into the daily lives, challenges, and triumphs of prominent design executives from various industries, spanning zero-to-one products to established brands.
Each of these design experts have played a pivotal role in shaping design-driven approaches, leading to groundbreaking industry evolutions and market disruption. The remarkable stories and insights from these visionaries reveal how design-led thinking can be a powerful catalyst for driving bottom line success. From building user-centric products to creating cohesive brand experiences, these design leaders demonstrate the transformative impact design can have on business outcomes.
Readers who are design practitioners, launching their own startup, revitalizing an existing product, or established executives will find invaluable lessons and inspiration within these pages.
What You Will Learn
How design leaders navigate complex business landscapes to craft compelling user experiences and brand strategies
Valuable insights and practical advice that can elevate their own practice
How to make a lasting impact in your industry as a designer
Who This Book is For
Whether you're a seasoned executive seeking fresh inspiration or an aspiring design practitioner eager to glean wisdom from the best in the field, Chief Design Officers at Work is an indispensable guide for anyone in the design field.
MoreTable of Contents:
Chapter 1: Mohammed Adib, Intercon.- Chapter 2: Ruchi Batra, IBM.- Chapter 3: Baylie Brenner-Bruzgis, Twitch.- Chapter 4: Courtney Allison Brown, CarMax.- Chapter 5: Gianluca Brugnoli, TomTom.- Chapter 6: Anita Patwardhan Butler, Strava.- Chapter 7: Mig Reyes, Duolingo.- Chapter 8: Rufei Fan, PicnicHealth.- Chapter 9: Christie Fremon, Asana.- Chapter 10: Bernadette Irizarry, Sony Pictures Entertainment.- Chapter 11: Anand Jha, Miko.- Chapter 12: Geunbae ?GB? Lee, StatSig.- Chapter 13: Ryan Leffel, Priceline.- Chapter 14: Josh Mahoney, Breadfast.- Chapter 15: Michael Nitsopoulos, Thentia.- Chapter 16: Chris No, Demand.io.- Chapter 17: Wendy Owen, Meta.- Chapter 18: Temilola Oyenuga, Spazio Ideale.- Chapter 19: Daisuke Sakai, teamLab.- Chapter 20: Olatunji Saliu, Interswitch.- Chapter 21: Helena Seo, DoorDash.- Chapter 22: Uday Shankar, Perforce.- Chapter 23: Saurabh Soni, Razorpay.- Chapter 24: Lissette Sotelo Parr, Personio.- Chapter 25: Linda Sum, Samsung.- Chapter 26: Payam Tabrizian, Unity.- Chapter 27: Chooake Wongwattanasilpa, Bank of Singapore.- Chapter 28: Joann Wu, Uber.
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