Product details:
| ISBN13: | 9781780643083 |
| ISBN10: | 178064308X |
| Binding: | Hardback |
| No. of pages: | 200 pages |
| Size: | 251x178x20 mm |
| Weight: | 630 g |
| Language: | English |
| 0 |
Category:
Garden Centre Management
Publisher: CABI
Date of Publication: 24 September 2015
Normal price:
Publisher's listprice:
GBP 101.45
GBP 101.45
Your price:
46 209 (44 008 HUF + 5% VAT )
discount is: 10% (approx 5 134 HUF off)
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Availability:
Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
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Short description:
Garden centre management has professionalised recently as garden centres become more advanced retail operations. Aimed at students, garden centre managers and garden centre management courses, the book offers a practical approach backed by management theory. It covers consumer behaviour; staff and stock management; marketing and productivity.
Long description:
Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. This book is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.
