Media Ethics
Cases and Moral Reasoning
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Product details:
- Edition number 10., Neuausg., New edition
- Publisher Taylor & Francis
- Date of Publication 1 January 2016
- ISBN 9780205897742
- Binding Paperback
- No. of pages406 pages
- Size 245x190x19 mm
- Weight 940 g
- Language English
- Illustrations Follows Intro to HR Management 9780415622264 with tweaks 0
Categories
Long description:
AskSeaWorld Faces Tides of Protest
Case 46. A Healthy Drink?
Case 47. Reporting Recovery
Case 48. Posting
Table of Contents:
Preface
About the Authors
Introduction
- Ethical Foundations and Perspectives
Part One
- News
Chapter 1: Institutional Pressures
Case 1. Fox News
Case 2. Access to the Internet
Case 3. Bankruptcy at the Philadelphia Inquirer
Case 4. Paid Journalism Worldwide
Chapter 2: Truthtelling
Case 5. Obesity Epidemic
Case 6. Al Jazeera
Case 7. The Unabomber's Manifesto
Case 8. Muhammad Cartoon Controversy
Chapter 3: Reporters and Sources
Case 9 The Wikileaks Website
Case 10. Stolen Voice Mail
Case 11. Covering the Middle East
Case 12. Korea Bans U.S. Beef: Candlelight Vigil
Case 13. Watergate and Grand Jury Information
Chapter 4: Social Justice
Case 14. Crisis in Darfur
Case 15. A Hidden America: Children of the Mountains
Case 16. Gender Media Monitoring Project
Case 17. Ten Weeks at Wounded Knee
Case 18. Peace Journalism
Chapter 5: Privacy
Case 19. Facebook and Social Media Networks
Case 20. The Controversial PATRIOT Act
Case 21. Bloggers' Code of Ethics
Case 22. Dead Body Photo
The Heart of the Matter in News Ethics
Part Two
- Advertising
Chapter 6: The Commercialization of Everyday Life
Case 23. All is not what it seems: Pondering Guerilla Marketing
Case 24. DTC Advertising: Prescription Drugs as Consumer Products?
Case 25. Cause
-Related Marketing: Are you buying it?
Case 26. "Like" as Social Currency: Empowerment or Exploitation?
Chapter 7: Advertising in an Image
-Based Media Culture
Case 27. Altering Images: Attaining the Unattainable?
Case 28. Stereotyping Disability
Case 29. Spectacle for Social Change: Celebration or Co
-optation?
Case 30. Anti
-Obesity Advertising: A Question of Images
Chapter 8: The Media are Commercial
Case 31. Media Gatekeepers
Case 32. Native Advertising: Advertising and Editorial Content
Case 33. Welcome to Madison and Vine
Case 34. Ad
-Blocking: A Perfect Storm
Chapter 9: Advertising's Professional Culture
Case 35. "...perhaps the absence of a code of ethics?"
Case 36. Branding: Making the same different, again
Case 37. Niche Markets
-Niche Media
Case 38. Ethical Vision: What does it mean to serve clients well?
Case 39. The Risky Client... Yes? No?
The Heart of the Matter in Advertising Ethics
Part Three
- Public Relations
Chapter 10 Public Communication
Case 40. Publicity and Justice
Case 41. The Many Friends of the Candidate
Case 42. Corporate Speech and State Laws
Case 43. 'Better Make Room' for Government Campaigns
Chapter 11 Telling the Truth in Organization Settings
Case 44. Private Issues and Public Apologies
Case 45.
