Travel Marketing and Popular Photography in Britain, 1888?1939 - Dominici, Sara; - Prospero Internet Bookshop

Travel Marketing and Popular Photography in Britain, 1888?1939

Reading the Travel Image
 
Edition number: 1
Publisher: Routledge
Date of Publication:
 
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Short description:

This book explores how popular photography influenced the representation of travel in Britain in the period from the Kodak-led emergence of compact cameras in 1888, to 1939.

Long description:

This book explores how popular photography influenced the representation of travel in Britain in the period from the Kodak-led emergence of compact cameras in 1888, to 1939. The book examines the implications of people?s increasing familiarity with the language and possibilities of photography on the representation of travel as educational concerns gave way to commercial imperatives. Sara Dominici takes as a touchstone the first fifty years of activity of the Polytechnic Touring Association (PTA), a London-based philanthropic-turned-commercial travel firm. As the book reveals, the relationship between popular photography and travel marketing was shaped by the different desires and expectations that consumers and institutions bestowed on photography: this was the struggle for the interpretation of the travel image.

Table of Contents:

Contents



List of illustrations


Acknowledgements


Abbreviations


1. Introduction: Reading Travel Images


2. Travelling and Photographing: Social Norms and Personal Motivations


3. The Education of Tourist Photographers


4. The Interwar Years: Tourists? Desires and Photographic Competitions


5. Photography, Commercial Art and Branding


6. Conclusion: Towards New Photographic Histories


Index