What Would Google Do ?
What Would Google Do?
- Publisher's listprice USD 7.99
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3 104 Ft (2 956 Ft + 5% VAT)
The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.
- Discount 8% (cc. 248 Ft off)
- Discounted price 2 855 Ft (2 720 Ft + 5% VAT)
3 104 Ft
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Product details:
- Edition number International
- Publisher Harper
- Date of Publication 26 October 2010
- ISBN 9780062063359
- Binding Paperback
- No. of pages272 pages
- Size 170x104x20 mm
- Weight 136 g
- Language English 0
Categories
Short description:
An indispensable manual for survival and success that asks the most important question todays leaders, in any industry, can ask themselves: What would Google do?
MoreLong description:
What's the question every business should be asking itself? According to Jeff Jarvis, it's WHAT WOULD GOOGLE DO? If you're not thinking or acting like Google -- the fastest-growing company in the history of the world -- then you're not going to survive, let alone prosper, in the Internet age. An indispensable manual for survival and success that asks the most important question today's leaders, in any industry, can ask themselves: What would Google do? To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls "the new Google century," including such insights as: Think Distributed Become a Platform Join the Post-Scarcity, Open-Source, Gift Economy The Middleman Has Died Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners Do What You Do Best and Link to the Rest Get Out of the Way Make Mistakes Well ! and More He applies these principles not just to emerging technologies and the Internet, but to other industries - telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing - showing ultimately what the world would look like if Google ran it.The result is an astonishing, mind-opening book that will change the way readers ask questions and solve problems.
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