A termék adatai:
| ISBN13: | 9781398618442 |
| ISBN10: | 1398618446 |
| Kötéstípus: | Keménykötés |
| Terjedelem: | 240 oldal |
| Méret: | 234x156 mm |
| Súly: | 666 g |
| Nyelv: | angol |
| 700 |
Témakör:
Digital Branding
How to Successfully Build and Measure a Brand Online
Kiadás sorszáma: 4
Kiadó: Kogan Page
Megjelenés dátuma: 2025. január 3.
Normál ár:
Kiadói listaár:
GBP 82.00
GBP 82.00
Az Ön ára:
38 745 (36 900 Ft + 5% áfa )
Kedvezmény(ek): 10% (kb. 4 305 Ft)
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Rövid leírás:
Take control of your brand's online presence with this bestselling guide that shows you how to plan, analyse, optimize and measure the tangible results of your digital campaigns.
Hosszú leírás:
Your brand is shaped by your actions and decisions. In the digital world, every move influences your brand image. Elevate your online presence and delve into key marketing channels with this acclaimed guide.
Tailored for marketers and brand strategists, Digital Branding is an invaluable resource for enhancing your brand's identity and online presence. It offers practical, step-by-step guidance on developing your branding, backed by the expertise of a respected CIM fellow, course leader and industry influencer.
This comprehensive guide establishes a sturdy framework for brand planning, identity development and channel selection. Drawing insights from industry giants like PWC, BBC and Specsavers, the book is now in its fully updated fourth edition. This latest edition introduces the new version of Google Analytics, Generative AI and changes to the SEO and social algorithm.
Tailored for marketers and brand strategists, Digital Branding is an invaluable resource for enhancing your brand's identity and online presence. It offers practical, step-by-step guidance on developing your branding, backed by the expertise of a respected CIM fellow, course leader and industry influencer.
This comprehensive guide establishes a sturdy framework for brand planning, identity development and channel selection. Drawing insights from industry giants like PWC, BBC and Specsavers, the book is now in its fully updated fourth edition. This latest edition introduces the new version of Google Analytics, Generative AI and changes to the SEO and social algorithm.
